Who we are
What personal data we collect and why we collect it
We collect certain information that identifies you and your browser while you use this site. Here’s what we collect and why:
As you browse the site, we pay attention to the pages you visit and the things you interact with so we can better understand which products you are most interested in – this helps us develop new products for you!
We do this by creating and collecting an anonymous identifier string, information about your browser (such as the User Agent), along with your anonymised IP address.
When you make a purchase, we collect personal information about you. The types of information we collect may include:
- Contact Details
We collect this information to be able to invoice and deliver the product to you – we may also use your information for advertising purposes. You can contact us to be removed from our marketing lists, and opt out of online advertising using the opt-out feature below.
Content from other sites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
Who we share your data with
When you browse..
While you browse and interact with the site, information about your visit is collected and processed by Google (tag management) and sent to Google and Facebook (website analytics and remarketing). Information that could be used to identify you (such as your email or IP address) is anonymised or hashed before being sent to Google or Facebook.
When you buy..
Information relating to the items purchased is collected and processed by Google (tag management) and sent to Google and Facebook (website analytics and remarketing).
Your name and address (collected for billing and delivery) is not sent to these vendors. These details are stored securely in our ecommerce and accounting databases.
When you sign up to the mailing list..
In order for us to send you email, you have to provide personal information (at the very least, a working email address). This information is sent to Mailchimp (email marketing).
- Mailchimp: https://mailchimp.com/legal/privacy/
When you share..
If you use the share icons displayed on the website, details you enter may be sent to AddToAny (social sharing). AddToAny also tracks anonymous identifiers relating to how you use their service for analytical and advertising purposes.
Note that when you share to a third party site (Facebook, Twitter etc.) – you do so subject to that site’s privacy policies.
- AddToAny: https://www.addtoany.com/privacy
How can I opt out?
We respect you may want to stay relatively anonymous. To opt out, hover your mouse over the ‘Privacy & Cookies’ link at the bottom-right of the browser window and select ‘Decline’. This will prevent information being sent to Google, Facebook or AddToAny.
How long we retain your data
Website analytics data is retained indefinitely. Aside from the reasons outlined above, this is so we can see which pages are the most interesting over time.
What rights you have over your data
You can contact us to review the information we hold about you and update information that is out of date. You can request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.